Customer-Insight Hub for
Orion Telecom
Client
Orion Telecom
Category
Analytics
Year
2023
The Challenge
Orion Telecom had 14 separate customer feedback systems generating 2M+ data points monthly—but no unified view. NPS had stagnated at 38 for three consecutive years, and churn was accelerating.
Our Approach
Lumina's team unified all 14 feedback streams into a single Customer Intelligence Hub using our proprietary data fusion methodology. Sentiment analysis and journey mapping revealed 5 critical friction points driving 71% of churn.
The Solution
We designed and deployed a Customer-Insight Hub with real-time NPS tracking, predictive churn scoring, and automated intervention workflows. Service teams receive daily priority queues of at-risk customers with recommended actions.
"For the first time, our entire leadership team is looking at the same customer data.
The clarity is transformative."
David Kim
Chief Customer Officer, Orion Telecom
Key Outcomes
+22pts
NPS Improvement
19%
Churn Rate Reduction
14
Feedback Sources Unified
4,200+
At-Risk Customers Saved
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