Clarity in Corporate Innovation

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Customer Experience
Sentiment Analysis
Churn Prevention
Telecom

Customer-Insight Hub for
Orion Telecom

Client

Orion Telecom

Category

Analytics

Year

2023

The Challenge

Orion Telecom had 14 separate customer feedback systems generating 2M+ data points monthly—but no unified view. NPS had stagnated at 38 for three consecutive years, and churn was accelerating.

Our Approach

Lumina's team unified all 14 feedback streams into a single Customer Intelligence Hub using our proprietary data fusion methodology. Sentiment analysis and journey mapping revealed 5 critical friction points driving 71% of churn.

The Solution

We designed and deployed a Customer-Insight Hub with real-time NPS tracking, predictive churn scoring, and automated intervention workflows. Service teams receive daily priority queues of at-risk customers with recommended actions.

"For the first time, our entire leadership team is looking at the same customer data.
The clarity is transformative."

David Kim

Chief Customer Officer, Orion Telecom

Key Outcomes

+22pts

NPS Improvement

19%

Churn Rate Reduction

14

Feedback Sources Unified

4,200+

At-Risk Customers Saved

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